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Graphic Design

order | clarity | logic

Graphic Design

order | clarity | logic

After Juliette is a Graphic Design agency

specialized in corporate identity

[ branding ]

Illustr-Stylo-Horiz

Our latest Work

logo

Website

Print

Do you want more information?

Feel free to ask…

The diagnosis of your image

It is not the artistic balance of your image (I like or do not like), but a professional reflection on positioning. Visual communication, or picture, is only effective if it is treated as a whole and in its details. Major brands neglect nothing. From scene to backstage, everything must be thought. The image must always be the same from the building, packaging, through vehicles, work clothes, prints and ads … Take for example the logo. It is the most important visual element at the base of all the graphic construction. It should be simple and neutral. Its sole purpose is to sign the corporate communication. The logo is not an advertising but it has to contain all the values of the brand,must be very simple and catchy so people are able to memorize it very quickly. A Logo (with its pictogram) is a very technical element (it’s not an illustration). It must comply with the requirements of his user regardless of its shape, color and use.

Diagnosis in 4 steps :

1. Analysis of the logo’s codes and its coherency with the graphic chart (commercial cards to order form …)

2. Reflection on cohesion ads, messages, printed and digital documents (brochure to website …)

3. Review of graphic and photographic codes used to determine their relevance to the delivered message

4. Result presentation with proposition of desirable improvements (if necessary) to improuve brand image

Interested to diagnose your corporate image?

Origami

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